Marketing in a changing world; : scope, opportunities and challenges : proceedings
/ of the 31st Emac Conference ; [org.] Minoo Farhangmehr.
- Braga : Universidade do Minho, 2002.
- 220 p. ; 30 cm.
972-8755-00-7 (brochado)
Marketing / Conferências. Congressos. Colóquios /
CDU 658.8CDU 061.3